Flat Lay Product Photography
Flat lay product photography offers a clean, consistent way to present apparel and soft goods for ecommerce. At Elena Vels Studio, we photograph each garment with clarity, structure, and uniformity in mind — focusing on how it fits, folds, and drapes when laid flat.
This style of apparel photography is ideal for online stores, where clear presentation and true-to-life shape help customers better understand the product. With straight lines, natural folds, and careful alignment, we ensure every item is styled with precision and captured from the same angle — ready for use across your product catalog.
What Makes a Strong Flat Lay
01
Consistent Styling
Clean lines, natural folds, and precise spacing create a polished, professional appearance across all products.
02
Clarity of Shape
Flat-lay product photography highlights fit, structure, and silhouette — helping customers assess the garment at a glance.
03
Lighting and Color Accuracy
Soft, even lighting ensures colors are accurate and textures are visible across materials like cotton, denim, and knits.
04
Uniform Composition
Flat-lays are kept consistent in angle, layout, and background — building trust and brand cohesion across your ecommerce shop.
